{"id":118883,"date":"2024-06-20T12:31:38","date_gmt":"2024-06-20T10:31:38","guid":{"rendered":"https:\/\/movo-partners.com\/?p=118883"},"modified":"2025-04-29T09:04:20","modified_gmt":"2025-04-29T07:04:20","slug":"devenir-bcorp","status":"publish","type":"post","link":"https:\/\/movo-partners.com\/fr\/devenir-bcorp\/","title":{"rendered":"Devenir B Corp\u2122\ufe0f"},"content":{"rendered":"

[vc_row row_height_percent=\u00a0\u00bb50″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb0″ bottom_padding=\u00a0\u00bb5″ back_image=\u00a0\u00bb118593″ back_position=\u00a0\u00bbcenter bottom\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb838033″][vc_column column_width_use_pixel=\u00a0\u00bbyes\u00a0\u00bb position_vertical=\u00a0\u00bbbottom\u00a0\u00bb align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb3″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb159790″ column_width_pixel=\u00a0\u00bb900″][vc_custom_heading text_font=\u00a0\u00bbfont-339240″ text_size=\u00a0\u00bbfontsize-210105″ text_weight=\u00a0\u00bb300″ text_space=\u00a0\u00bbfontspace-781688″ uncode_shortcode_id=\u00a0\u00bb162182″]Devenir B Corp<\/span>[\/vc_custom_heading][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ back_color=\u00a0\u00bbcolor-xsdn\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb139830″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/1″][vc_column_text uncode_shortcode_id=\u00a0\u00bb348634″]Dans un monde de plus en plus conscient des enjeux environnementaux et sociaux, les entreprises sont appel\u00e9es \u00e0 jouer un r\u00f4le crucial dans la transition vers un d\u00e9veloppement durable. Pour r\u00e9pondre \u00e0 cette demande croissante, la certification B Corp\u2122\ufe0f se pr\u00e9sente comme un outil puissant permettant aux entreprises de prouver leur engagement envers des pratiques commerciales responsables. Cet article explore en profondeur ce qu’est la certification B Corp\u2122\ufe0f et comment elle est amen\u00e9e \u00e0 \u00e9voluer.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ back_color=\u00a0\u00bbcolor-xsdn\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb189971″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/1″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_size=\u00a0\u00bbh3″ uncode_shortcode_id=\u00a0\u00bb130662″]Qu’est-ce que la certification B Corp\u2122\ufe0f ?[\/vc_custom_heading][vc_column_text uncode_shortcode_id=\u00a0\u00bb117357″]La certification B Corp\u2122\ufe0f est une reconnaissance attribu\u00e9e aux entreprises qui r\u00e9pondent aux normes rigoureuses de performance sociale et environnementale, de responsabilit\u00e9 et de transparence. Cr\u00e9\u00e9e par l’organisation \u00e0 but non lucratif B Lab en 2006, cette certification vise \u00e0 red\u00e9finir le succ\u00e8s en affaires en s’assurant que les entreprises ne se concentrent pas uniquement sur le profit, mais aussi sur leur impact positif sur la soci\u00e9t\u00e9 et la plan\u00e8te.<\/p>\n

Parmi toutes les certification RSE<\/a>, diff\u00e9rents aspects rendent la certification B Corp\u2122\ufe0f unique. Elle est celle qui mesure de mani\u00e8re la plus holistique la performance d’une entreprise sur des crit\u00e8res multiples et d\u2019une mani\u00e8re aussi compl\u00e8te. Elle est aussi la seule certification qui oblige \u00e0 changer son statut l\u00e9gal pour y inscrire son obligation de consid\u00e9rer ses parties prenantes dans ses d\u00e9cisions strat\u00e9giques. En constante \u00e9volution la certification s\u2019adapte r\u00e9guli\u00e8rement aux d\u00e9fis et exigences actuels.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ back_color=\u00a0\u00bbcolor-xsdn\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb182232″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/1″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_size=\u00a0\u00bbh3″ uncode_shortcode_id=\u00a0\u00bb741590″]Les crit\u00e8res d’\u00e9valuation[\/vc_custom_heading][vc_column_text uncode_shortcode_id=\u00a0\u00bb191270″]Pour obtenir la certification, les entreprises r\u00e9pondent \u00e0 un questionnaire en ligne, le B Impact Assessment (BIA). Soit environ 200 crit\u00e8res d’impact, r\u00e9partis en sous-cat\u00e9gories, pour mesurer et valider la performance en termes d’impact environnemental, social et de gouvernance.<\/p>\n

Suite \u00e0 un long processus de r\u00e9flexion et d\u2019\u00e9changes avec ses parties prenantes, la certification B Corp\u2122\ufe0f se pr\u00e9pare au plus grand changement syst\u00e9mique de son histoire. En effet, les crit\u00e8res d’\u00e9valuation ainsi que le niveau d’exigence pour obtenir la certification vont \u00e9voluer. Voici ce qui va changer \u00e0 partir de 2025 (sous r\u00e9serve de confirmation finale).[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb2″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb176879″][vc_column_text uncode_shortcode_id=\u00a0\u00bb348373″]<\/p>\n

Standards actuels:<\/h4>\n

[\/vc_column_text][vc_single_image media=\u00a0\u00bb119103″ media_width_percent=\u00a0\u00bb100″ alignment=\u00a0\u00bbcenter\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb145839″][vc_column_text uncode_shortcode_id=\u00a0\u00bb180677″]Pour obtenir la certification B Corp\u2122\ufe0f, les entreprises doivent r\u00e9pondre \u00e0 un ensemble de crit\u00e8res couvrant cinq domaines principaux. Les entreprises doivent obtenir un score minimum de 80 points sur 200 pour \u00eatre \u00e9ligibles \u00e0 la certification.[\/vc_column_text][\/vc_column][vc_column column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb2″ overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″ uncode_shortcode_id=\u00a0\u00bb674680″][vc_column_text uncode_shortcode_id=\u00a0\u00bb596816″]<\/p>\n

Nouveaux standards:<\/h4>\n

[\/vc_column_text][vc_single_image media=\u00a0\u00bb119105″ media_width_percent=\u00a0\u00bb100″ alignment=\u00a0\u00bbcenter\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb328258″][vc_column_text uncode_shortcode_id=\u00a0\u00bb227687″]Dans le cadre des nouveaux standards, une entreprise sera \u00e9valu\u00e9e de sorte \u00e0 d\u00e9terminer si elle \u00ab\u00a0N’atteint pas\u00a0\u00bb, \u00ab\u00a0Atteint\u00a0\u00bb ou \u00ab\u00a0D\u00e9passe\u00a0\u00bb les sous-exigences de chacune des 9 th\u00e9matiques d’impact. L’attente minimale des entreprises sera d’atteindre ou de d\u00e9passer toutes les exigences pour obtenir la certification B Corp\u2122\ufe0f.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/1″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_size=\u00a0\u00bbh3″ uncode_shortcode_id=\u00a0\u00bb281005″]Nos services[\/vc_custom_heading][vc_column_text uncode_shortcode_id=\u00a0\u00bb755933″]Bien que le questionnaire BIA soit en libre acc\u00e8s et simple d\u2019utilisation, une certaine expertise est utile pour bien man\u0153uvrer le processus de certification, particuli\u00e8rement en cette p\u00e9riode de transition des standards. Il est entre autres important de bien d\u00e9finir la piste d\u2019\u00e9valuation car celle-ci \u00e0 un impact direct sur les questions visibles et leur pond\u00e9ration. Il est aussi crucial de bien comprendre la distinction entre questions op\u00e9rationnelles et questions li\u00e9es \u00e0 votre mod\u00e8le d\u2019affaire (IBM pour Impact Business Model).<\/p>\n

Notre service de conseil offre un accompagnement personnalis\u00e9 pour les entreprises souhaitant obtenir la certification B Corp\u2122\ufe0f. Nous proposons :<\/p>\n

[\/vc_column_text][vc_column_text uncode_shortcode_id=\u00a0\u00bb292552″]<\/p>\n

    \n
  • \u00c9valuations Pr\u00e9liminaires<\/strong> : Confirmation des crit\u00e8res pr\u00e9alables de conformit\u00e9 et analyse des pratiques actuelles de l’entreprise pour identifier les points forts et les domaines \u00e0 am\u00e9liorer.<\/li>\n
  • Strat\u00e9gies d’Am\u00e9lioration<\/strong> : \u00c9laboration de plans d’action d\u00e9taill\u00e9s pour atteindre les crit\u00e8res de la certification B Corp\u2122\ufe0f. Conseils pour l\u2019organisation interne afin d\u2019assurer la prise de d\u00e9cision et le suivi du projet.<\/li>\n
  • Support Continu<\/strong> : Assistance tout au long du processus de certification, y compris la pr\u00e9paration de la documentation et la r\u00e9ponse aux exigences de v\u00e9rification.<\/li>\n
  • Suivi Post Certification<\/strong> : Aide \u00e0 la mise en place de syst\u00e8mes pour garantir l’am\u00e9lioration continue et pr\u00e9parer les re-certifications futures.<\/li>\n<\/ul>\n

    [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/1″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_size=\u00a0\u00bbh3″ uncode_shortcode_id=\u00a0\u00bb341201″]T\u00e9moignage[\/vc_custom_heading][vc_column_text uncode_shortcode_id=\u00a0\u00bb168181″]Parmi les diff\u00e9rentes entreprises avec qui nous avons travaill\u00e9, nous sommes fiers d\u2019avoir accompagn\u00e9 ID Gen\u00e8ve dans l’obtention de sa certification B Corp\u2122\ufe0f. L’\u00e9conomie circulaire est au c\u0153ur des pr\u00e9occupations d’ID Gen\u00e8ve dont les montres avant-gardistes contribuent au d\u00e9veloppement durable. Mais la certification B Corp\u2122\ufe0f reste un processus exigent. ID Gen\u00e8ve nous a sollicit\u00e9 apr\u00e8s avoir rempli une premi\u00e8re fois le questionnaire en ligne BIA.<\/p>\n

    Nicolas Freudiger, cofondateur d’ID Gen\u00e8ve: ‘Apr\u00e8s 18 mois de travail acharn\u00e9 et avec le soutien de Movo Partners, nous sommes fiers de nous pr\u00e9senter comme une marque horlog\u00e8re pionni\u00e8re de fabrication suisse, ayant obtenu la certification B Corp\u2122, ouvrant la voie au changement dans l’industrie. Movo Partners ont tr\u00e8s bien su s\u2019adapter \u00e0 nos besoins et leurs conseils avis\u00e9s ont \u00e9t\u00e9 essentiels pour nous guider \u00e0 chaque \u00e9tape du processus<\/em>\u2019.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/1″][vc_custom_heading heading_semantic=\u00a0\u00bbh3″ text_size=\u00a0\u00bbh3″ uncode_shortcode_id=\u00a0\u00bb894689″]Conclusion[\/vc_custom_heading][vc_column_text uncode_shortcode_id=\u00a0\u00bb115885″]La certification B Corp\u2122\ufe0f repr\u00e9sente une opportunit\u00e9 pour les entreprises de montrer leur engagement envers la durabilit\u00e9 et de se distinguer sur le march\u00e9. En adoptant des pratiques commerciales responsables, les entreprises b\u00e9n\u00e9ficient d’avantages \u00e9conomiques et contribuent \u00e9galement positivement \u00e0 la soci\u00e9t\u00e9 et \u00e0 l’environnement. Pour en savoir plus ou commencer le processus de certification, n’h\u00e9sitez pas \u00e0 nous contacter.<\/p>\n

    [\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ override_padding=\u00a0\u00bbyes\u00a0\u00bb h_padding=\u00a0\u00bb2″ top_padding=\u00a0\u00bb5″ bottom_padding=\u00a0\u00bb5″ back_color=\u00a0\u00bbaccent\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb781264″ back_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb][vc_column column_width_percent=\u00a0\u00bb80″ position_vertical=\u00a0\u00bbmiddle\u00a0\u00bb align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb gutter_size=\u00a0\u00bb2″ style=\u00a0\u00bbdark\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″ uncode_shortcode_id=\u00a0\u00bb130021″][vc_custom_heading text_color=\u00a0\u00bbcolor-xsdn\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb597287″ text_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb]<\/p>\n

    Int\u00e9ress\u00e9 par une certification B Corp\u2122\ufe0f ?<\/h2>\n

    [\/vc_custom_heading][vc_column_text text_lead=\u00a0\u00bbyes\u00a0\u00bb text_color=\u00a0\u00bbcolor-xsdn\u00a0\u00bb uncode_shortcode_id=\u00a0\u00bb489692″ text_color_type=\u00a0\u00bbuncode-palette\u00a0\u00bb align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb]<\/p>\n

    Contactez-nous d\u00e8s aujourd’hui pour une consultation gratuite et d\u00e9couvrez comment nous pouvons vous aider \u00e0 transformer votre entreprise.<\/p>\n

    [\/vc_column_text][vc_empty_space empty_h=\u00a0\u00bb2″][vc_button size=\u00a0\u00bbbtn-lg\u00a0\u00bb text_skin=\u00a0\u00bbyes\u00a0\u00bb custom_typo=\u00a0\u00bbyes\u00a0\u00bb font_family=\u00a0\u00bbfont-136269″ font_weight=\u00a0\u00bb500″ border_width=\u00a0\u00bb0″ uncode_shortcode_id=\u00a0\u00bb866512″ link=\u00a0\u00bburl:https%3A%2F%2Fmovo-partners.com%2Ffr%2Fcontact%2F|title:Contact\u00a0\u00bb]nous contacter[\/vc_button][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/1″][vc_custom_heading uncode_shortcode_id=\u00a0\u00bb206821″]D’autres articles qui pourraient vous int\u00e9resser:[\/vc_custom_heading][uncode_index el_id=\u00a0\u00bbindex-194577″ index_type=\u00a0\u00bbcarousel\u00a0\u00bb loop=\u00a0\u00bbsize:10|order_by:date|post_type:post|taxonomy_count:10″ auto_query=\u00a0\u00bbyes\u00a0\u00bb carousel_lg=\u00a0\u00bb3″ carousel_md=\u00a0\u00bb3″ carousel_sm=\u00a0\u00bb1″ gutter_size=\u00a0\u00bb3″ post_items=\u00a0\u00bbtitle,text|excerpt,link|default|default_size|scale_mobile,sep-one|full\u00a0\u00bb carousel_interval=\u00a0\u00bb3000″ carousel_navspeed=\u00a0\u00bb400″ stage_padding=\u00a0\u00bb0″ single_overlay_opacity=\u00a0\u00bb50″ single_padding=\u00a0\u00bb2″ uncode_shortcode_id=\u00a0\u00bb134435″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

    B Corp\u2122\ufe0f est plus qu’une certification; c’est aujourd’hui le standard le plus exigent en termes de d\u00e9veloppement durable et il tient \u00e0 le rester. D\u00e9couvrez ce qui va changer et comment Movo peut vous accompagner.<\/p>\n","protected":false},"author":3,"featured_media":118589,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[149],"tags":[],"class_list":["post-118883","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"yoast_head":"\nDevenir B Corp\u2122\ufe0f - Movo Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/movo-partners.com\/fr\/devenir-bcorp\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Devenir B Corp\u2122\ufe0f - Movo Partners\" \/>\n<meta property=\"og:description\" content=\"B Corp\u2122\ufe0f est plus qu'une certification; c'est aujourd'hui le standard le plus exigent en termes de d\u00e9veloppement durable et il tient \u00e0 le rester. 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